Commentator compares Meghan Markle’s MasterChef appearance to Brooklyn Beckham’s “hot sauce mastermind” image
Prince Harry and Meghan Markle have again found themselves under scrutiny as critics question the direction of their public image and branding.
Writing for the Mirror, commentator Ellie Fry argued that the Duke of Sussex and Meghan Markle appear increasingly unclear about the identity of their brand while continuing to attract attention during their latest trip abroad.
According to the columnist, the couple’s public appearances have been framed as a kind of unofficial royal-style tour, complete with coordinated outfits and carefully managed publicity moments. Fry suggested that while the pair appear relaxed and upbeat in public, the trip highlights what she sees as a deeper confusion surrounding their long-term public positioning.
She also pointed to the contrast between the Duke of Sussex’s ongoing discussions about his personal experiences and family history, and Meghan Markle’s entertainment ventures. In particular, she referenced the duchess appearing as a guest judge on MasterChef Australia, where she reportedly mentored contestants during the episode.
The columnist questioned the move, suggesting that Meghan Markle’s role on the cooking show seemed unexpected given her limited professional culinary background.
Drawing a comparison, Fry remarked that the duchess’s credentials in the cooking space were no stronger than those of Brooklyn Beckham, who has previously promoted his own hot sauce brand and online cooking content.
The commentary reflects a broader debate in the media about how the Duke of Sussex and Meghan Markle balance activism, entertainment projects and public appearances as they continue shaping their post-royal careers.
